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DEAR L
THE STORY OF
GUIDES CHOICE RETRIEVERS
Every company has a story, and this one just so happens to be inspired by a Labrador and a young lady named Lauren. Through deep story development we created a short-film that introduced a professional gun-dog trainer the only way possible – we strapped him to a chair and made him talk. All joking aside, we brainstormed ways to bring the best of hours of extraordinary footage to viewers in a unique way that left the traditional “talking head” interview behind, all while showcasing the genuine love and pride of fatherhood and business ownership originally born of despair. The result? You might find yourself invested in “L” and Cooper, too.
In partnership with Mossy Oak
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